Introducing Triple Charm, the dynamic trio of real-life sisters taking over the music industry. Boasting over 5 million social media followers and 17 million subscribers combined on YouTube, Triple Charm is a force to be reckoned with.
Their recent achievements include headlining debut shows at iconic venues in LA and NYC, chart-topping new releases, and trend-setting viral videos online. Rated among the Top 50 Most Viewed U.S. YouTube Channels and gaining a million subscribers on YouTube Shorts in just ten days, Triple Charm is just getting started. Read below for our exclusive Q&A with the sisters.
Photo Credit: Secret Key Entertainment, LLC
Congratulations on headlining debut shows in LA and selling out your concert in NYC! How does it feel to reach such milestones, especially at iconic venues like The Roxy and The Gramercy Theatre?
Thank you! It is truly so incredible! We cannot even begin to express how surreal it felt to be on those iconic stages where so many great artists have performed. Getting to perform for our fans who traveled from across the country and even across the world was insane! We had never experienced the energy of a crowd so full – hearing everyone sing our music along with us is a feeling we will never forget.
What is your pre-show ritual?
Our pre-show ritual isn’t a long one, but we have a little handshake we like to do before each performance. It’s really short and simple but we’ve done it since we first started Triple Charm in 2019. Before any performance, recording session, or sometimes even before we start filming, we like to do our handshake. It hypes us up and gets us in-sync!
Your newest project, "Timeless," was released on December 15, 2023. Can you share the inspiration behind this track?
“Timeless” is our first-ever ballad and it is super special to us. We wanted to write a song about the special people in your life that will always be with you. We wanted it to feel hopeful and uplifting. There is a quote at the end of the music video we filmed for “Timeless” and we think it perfectly encapsulates the message of the song, which is, “Our days may be limited but our connections last forever.”
With over 5 million social media followers and 17 million subscribers on YouTube, your fans’ love for your music and online presence is undeniable. How do you think social media has contributed to your success, and how do you stay connected to your fans?
Without social media, we would not be where we are today. It has helped us reach so many people, more than we ever thought possible. When we first started Triple Charm, we knew we wanted to make music but finding the people to listen to it was the hard part. When we started posting on social media and growing an audience, we realized the amazing opportunity we had to build a community. Now we have an amazing audience we get to talk to, hear feedback from, and connect with every day. Our favorite way to do this is through commenting and replying to everyone on each of our posts.
How do you navigate the excitement and pressure that comes with chart success, and does it ever impact your relationship as not only bandmates, but also as sisters?
Being on this journey as siblings is the biggest blessing. We get to share every exciting moment together and also fall back on each other when we need some extra support. We are also so lucky to have the most supportive parents who help us navigate all the ups and downs. This is a new experience for all of us and we are just enjoying every step of the way and taking time to celebrate all the amazing things that are happening. Working together has made us even closer as sisters and our relationship has grown so much.
The music video for "Thrive" is particularly unique, shot in one continuous take and directed and choreographed by the three of you. Can you talk about the vision behind the video and the significance of having creative control over your visuals?
“Thrive” was definitely one of our favorite videos to shoot so far! Since we started making music, we have always wanted to create a music video in one continuous take. The amazing thing about having full creative control is that we were able to make that happen, even years after having that initial idea. As artists, we know the meaning and messaging behind our music and we always love to bring that to life through visuals. As we are creating music we are already thinking of how we want to film the music video, so each step of the process goes hand-in-hand. The “Thrive” music video starts and ends at two different pianos, the latter one being super colorful. “Thrive” is all about appreciating the journey and living life beyond just going through the motions. As we travel from the original piano to the bright second one, in one continuous take, every step is fun, filled with dance and smiling. It all points back to the idea of living each moment to the fullest!
What’s next for Triple Charm in 2024?
We are so excited for all that’s to come in 2024! We are hoping to release our very first EP this year, so that is something we are definitely looking forward to! We are excited to keep creating new content and dive more into long-form videos, which we’ve been getting a ton of requests for by our audience. 2024 is going to be an amazing year and we can’t wait for you all to see what’s in store!